Joining the long list of celebrities, including Michael Jackson and Britney Spears, Joe Jonas has been chosen as the ambassador for Pepsi’s “Live For Now” campaign.
Joe has been tapped as the celebrity sponsor who will be backing up Pepsi Pulse. Pepsi Pulse is part of #LiveForNow that helps track trends that are currently happening in pop culture. In an interview, Joe Jonas described his teaming up with Pepsi as “the perfect fit” as he likes “to be spontaneous, and encourage fans to live in the now.”
The Jonas brother isn’t the only celebrity Pepsi has called on for “Live For Now,” however. Artist Nicki Minaj will be teaming up for the campaign, and with Katy Perry’s movie ‘Part of Me’ coming out this year, it became the perfect chance for Pepsi to team up with the bubbly pop princess.
Joe Jonas has always been the guy who seemed like he would “Live For Now,” and we think that the pairing of him and Pepsi is the perfect combination. We’re so excited for you, Joe!